The Wednesday Wire
Issue of , from Florida Professionals Association
Growth Beyond the SpreadsheetWhen people hear the word "growth," they usually think revenue, clients, the numbers going up and to the right. We love those...
Growth Beyond the Spreadsheet
When people hear the word "growth," they usually think revenue, clients, the numbers going up and to the right. We love those wins too. But the growth that lights us up around here is quieter than that, and honestly, it matters more.
It's watching a member's knowledge deepen, week after week. It's seeing their confidence catch up to what they're actually capable of. Because once someone knows more and starts to believe it, they show up differently. They speak up. They step forward. They stop waiting for permission.
And that's exactly when the doors start opening, the kind of opportunities they couldn't have pictured a year earlier. So no, we're not just here to grow your client list. We're here to grow you. The business has a funny way of catching up.
To your success,
Andy & Vanessa Rodriguez
Co-Founders, Florida Professionals Association
This week we're shining the light on three speakers bringing the AI track to life, each from a completely different angle.
Christine is proof of what this community can do. A year ago she was a first-time attendee whose eyes were opened by our keynote and AI panel. She rolled up her sleeves, joined the AI Masterclass with Rob Cressy, and started sharing what she learned with others. Earlier this year she spoke to us about her passion for coaching and her dream of becoming an AI coach. She's come so far, so fast, that we asked her to teach the Intro to AI session herself. She was in the same seat our newcomers will be in, which makes her exactly the right person to welcome them in.
Adam is an AI consultant, educator, and author who makes artificial intelligence practical, useful, and a whole lot less mysterious. He's the author of Everyday Office Tools and Artificial Intelligence and the founder of InspiralQ, and he genuinely lights up talking about this stuff. His session moves past theory and into what actually works: think AI voice agents that can field your phone calls, polished video created without a camera or a crew, and smart agents that can talk, create, think, and act on your behalf. It's a live look at what's possible right now, and what you can start using immediately.
Everyone's racing to use AI. Diana is the one making sure you don't trip over your own feet doing it. As a trademark attorney, she's tackling the questions most people don't think to ask until it's too late: who owns what AI creates, how you protect your brand in a world that's moving this fast, and where the real legal lines are. It's the session that keeps you smart and safe while everyone else is just hitting "generate." Important, timely, and a lot more fun than legal talk has any right to be.
This is the week the window starts closing. Both your conference pass and your discounted room at the Gaylord Palms are tied to the same June 30 deadline, so if Paradise is on your list, now is the moment to lock it in. One day, statewide professionals, real education, and the kind of connections that change how your business runs.
This year leans hard into what everyone's talking about. You'll get AI Integration for both beginners and advanced users, AI and digital marketing, AI through a legal lens, and personal branding and messaging that actually lands. It's practical, it's hands-on, and you'll leave with things you can use Monday morning.
Want your brand in the middle of all of it? Our AI Sponsorship puts your business front and center on the most talked-about programming at the conference, the sessions people are already buzzing about. Select sponsorship levels also include a speaking spotlight on stage plus a full-access pass, so you're not just seen, you're heard.
Explore Sponsorships | Grab My Pass → PIPOrlando.com
July 31 | 4:30 – 7:30 PM | Open to Orlando-Area Business Owners
The Business Showcase is heating up, and Orlando is showing up. We've had a strong wave of local residents registering to attend the expo, which means real foot traffic and real eyes on the businesses in the room. We still have exhibitor tables available, but they're going.
And if you really want to own the night, our Business Showcase Sponsorship is the move. You don't just get a table, you get the expo. Take the mic and introduce yourself throughout the event, keep your branding front and center all evening, and be the name everyone remembers on their way out.
Exhibitor Tables: $250 | Attendee Special: $150
Claim your table or register to attend the expo at PIPexpo.com.
The easiest way to see if this is your room? Walk into it. Every Thursday at 8:30 AM we host FPA Connects: The Opportunity Room, a fast, friendly, statewide Zoom where Florida business owners actually connect and pass real referrals. Pour your coffee and pull up a seat.
And you don't have to commit a thing to get started. Our 30-day business-level trial gets you into those Thursday Zooms, the private chat, and the full community for a month, no pressure and nothing to cancel if it isn't a fit. Growth starts the moment you show up. So show up.
See What Membership Unlocks → FloridaProfessionals.com
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